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Bulk Emails are basically emails that are sent in bulk to the same or many receivers at a given point of time. Bulk Emailing is used to enhance the presence in the market be it to promote business, sell goods, develop the relations.
As compared to any other direct marketing media such as TV, e-mail, radio, bulk mailing is the most effective way to reach to target receivers.
Using bulk mail instead of manually composing and sending promotional and transactional emails save heaps of amount.
Unlike other mediums, mail houses provide true and up-to-date customer details which makes it easier to target the audience.
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